top of page
HOME
ABOUT
Jaclyn Bio
PROJECTS
SERVICES
Websites
Google Profile SEO
Graphic Design
Email Campaigns
REVIEWS
PRICING
BLOG
CONTACT
More
Use tab to navigate through the menu items.
BRAND IDENTITY QUESTIONNAIRE
Please take the time to fill out the information below. We need to get to know a little about you...
First & Last Name
Company
Position
What is the mission of your company?
Are there any specific values you have set for your company?
What is the unique value proposition of your company? I.e., what sets you apart from competitors? What advantage do your customers/prospective customers gain from engaging with you?
What would a raving fan say about your company?
Do you have a process or methodology you use with customers that makes you unique or provides additional value?
Give me an “elevator pitch” for your company.
Who are your top three competitors? Please include links to their respective websites. What do you like about their brand (website, logo, etc.)? What do you dislike about their brand (website, logo, etc.)?
Who are your ideal prospective customers?
What emotions do you want your logo, color and general brand to evoke from current customers?
What emotions do you want your logo, color and general brand to evoke from prospective customers?
1st attribute of website should be?
Choose an option
2nd attribute of website should be?
Choose an option
3rd attribute of website should be?
Choose an option
Add your own attributes/adjectives here:
Is there anything you would like to avoid in the design of your brand?
What “tone of voice” best represents your company/brand when it comes to content? Select all that apply:
Empowering
Uplifting
Friendly
Informative
Ambitious
Authoritative
Caring
Cheerful
Coarse
Conservative
Conversational
Casual
Dry
Edgy
Enthusiastic
Formal
Frank
Friendly
Fun
Funny
Humorous
Informative
Irreverent
Matter-of-fact
Nostalgic
Passionate
Playful
Professional
Provocative
Quirky
Respectful
Romantic
Sarcastic
Serious
Smart
Snarky
Sympathetic
Trendy
Trustworthy
Unapologetic
Upbeat
Witty
Submit
bottom of page