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Your Landing Page Isn't the Problem. The Path to It Is.
Somewhere out there, a business owner is staring at a landing page for the fourth time this month, convinced the button is the wrong color. Or the headline needs to be punchier. Or there needs to be a video. Or a testimonial slider. Or one of the eleven other tweaks a marketing blog told them would fix everything, right after they scrolled past an ad for a course that promises the same thing.
Jaclyn Haugen
6 hours ago6 min read
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