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  • Writer's pictureJaclyn Haugen

How to Set Up a Google Business Profile: A Comprehensive Guide by DME Marketing

Updated: Mar 18

As a business owner, it's imperative to have a strong online presence nowadays. And one of the best ways to achieve this is by having a Google Business Profile. Google Business Profile is a free tool provided by Google that allows businesses to manage their online presence and appear on Google Maps and Search. In this article, we will give you a step-by-step guide on how to set up a Google Business Profile.

Step 1: Sign Up or Log in to Google

Sign up or sign in to google account

Firstly, you need to have a Google account to set up Google Business Profile. If you already have a Google account, you can skip this step. If not, you need to sign up for one. Go to and click on "Start now."

Step 2: Add Your Business Information

Once you've signed up or logged in to your Google account, you will be prompted to add your business information. Enter your business name, category, location, and contact information. Make sure that the information you provide is accurate and up-to-date.

Step 3: Verify Your Business

After entering your business information, you need to verify your business to ensure that you are the official owner or representative of the business.

Verify your Business

Google offers several ways to verify your business such as phone verification, video verification, email verification, or postcard verification. Choose the verification method that's most convenient for you.

Step 4: Optimize Your Business Profile

After verifying your business, it's time to optimize your business profile. Add high-quality photos of your business, products, and services. Write a compelling business description using relevant keywords. Provide complete and accurate business information, including your operating hours and website URL.

Step 5: Manage Your Business Profile

Once you've set up and optimized your business profile, it's essential to manage it regularly. You can do this by updating your business information, responding to customer reviews, and posting content on your business profile.

Manage your business profile

Step 6. Granting Access to Others to Your Business Profile

To grant access to your team, proceed with the necessary settings and invitations ensuring seamless collaboration and efficient team management with these easy steps;

  • Click the three dots to the right of your profile

  • Then go to Business Profile settings.

  • Then, click People and access.

  • At the top left, click Add.

  • Enter the Google email address of who you want to add.

  • Under "Access," choose Owner or Manager.

  • Click Invite.

Add your team to access your business

In conclusion, a Google Business Profile is a powerful tool for businesses to manage their online presence, and it's essential to have one. By following the steps outlined in this article, you can create a Google Business Profile that will help you attract more customers and grow your business. For further assistance, please feel free to contact DME Marketing.

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